Comments on: Content Rich. Experience Poor http://themarketingplaza.com/2010/03/21/content-rich-experience-poor/ A Gathering Place for Marketing Perspective Thu, 05 Jan 2012 08:43:01 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Carole Lotito http://themarketingplaza.com/2010/03/21/content-rich-experience-poor/comment-page-1/#comment-181 Carole Lotito Mon, 22 Mar 2010 02:23:36 +0000 http://themarketingplaza.com/?p=257#comment-181 Rhona, You've completely hit it on the head. If I can pick up the paper and get the same exact information (except all at one time), why bother? In that case, I'd rather get it when I want it, not when you tell me to read it. Cover lines, people! Make me want to read it. Rhona,

You’ve completely hit it on the head. If I can pick up the paper and get the same exact information (except all at one time), why bother? In that case, I’d rather get it when I want it, not when you tell me to read it. Cover lines, people! Make me want to read it.

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